Company Philosophy

Mission Statement

To provide quality Customer Service, Maintain quality and motivated manpower, and to ensure the company's long term professional and financial viability; while protecting the environment.

Vision

To be the supermarket of choice in the Eastern African Region.

Our Values

In everything we do, we live our values:

• Integrity & Transparency
  Our actions and operations are transparent.
• Networking
  Effective communication and knowledge sharing at all levels is core to our business.
• Team-work
  We value team spirit where everyone is important and their contribution is appreciated and recognized.
• Commitment & Accountability
  We are passionate in  what we do and are accountable to our stake holders.
• Quality Service
  Our customers get the best of our dedicated and efficient  service.
• Professionalism
  We strive for the best in whatever we do maintaining professional ethics and business acumen.
• Social Responsibility
  We value our community and so we try to give back as much as possible through different corporate social responsibilities.